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Exhibits: September 24-26 | Conferences: September 23-26 | Sands Expo & Convention Center, Las Vegas, NV
G2E offers the world's largest and most comprehensive education for the gaming industry. Content is carefully developed by the industry for the industry by leading gaming experts. Keep your business and career on track to successfully manage this tough economic climate, to thrive today and in the future.
Sponsored by: Jefferies
Jim Ryan is co-CEO of bwin.party digital entertainment, plc.
Ryan is highly regarded for his knowledge of the Internet gaming
industry and his leadership of bwin.party digital entertainment, the
world's largest listed Internet gaming business. He plans to address
the growth in the global Internet gaming sector and its future potential.
The G2E Conference will feature a dynamic line-up of experts on Thursday who will provide in-depth analysis
of the modern consumer from a number of strategic angles. You'll gain critical insight into generational factors,
new marketing opportunities in the digital age and what the casino experience of the future will look like.
This thought-provoking line-up is designed to maximize your marketing efforts and stay ahead of the curve.
GenX & The Millennials: Casinos' Future Customers
There are five living American generations. Two of them, GenX and the Millennials, comprise the age
group 18 to 47 and represent casinos' future customers. Chuck Underwood, one of the pioneers of
generational study and generational business strategy, will get you "into the heads" of these two
generations and help you understand the powerful generational core values that will guide their
consumer choices, career decisions, lifestyle preferences, personal relationships, and personal
behavior for life.
The Next Wave of Marketing: The Digital Decade
The new media landscape has forever changed the way companies create and distribute content.
Today, every brand has a valuable digital audience, whether it's fans on Facebook, followers on Twitter, or
subscribers on YouTube. Marketers need to begin working together to distribute content across brands
to reach new consumers wherever they are. In this dynamic session, marketing consultant Drew Davis
will unlock revolutionary concepts for marketing in the future, engaging the next generation of gaming
consumers, and staying competitive in the rapidly changing digital world.
Closing Address: The Next Wave of Gaming Technology Games and Marketing Converge
No longer a novel activity, gaming is found nearly everywhere and continues to expand its presence.
Thanks to phones, tablets and personal electronics, consumer entertainment and technology expectations
are rising faster than our industry can keep pace. Due to the Internet, consumer expectations of
entertainment are rising even faster. In this closing address, John Acres tells us how a successful
gaming future requires highly interactive experiences that emphasize emotional gratifi cation, deep
personalization and vastly increased marketing reach. Hear how, in this future, the drama of reality
television blends with the fun of game shows and the risk of gambling to create an entirely new
form of entertainment.
View the entire G2E conference here
Three days of comprehensive industry information with over 100 sessions to choose from in 14 cutting-edge tracks.
The Internet has been a game-changer for our industry. This one day conference will address the potential impact of Internet gambling legalization in the US, and advise the gaming market on how to react to the changing face of the industry and take advantage of new opportunities. This information packed program will appeal to existing offshore Internet gambling operators, as well as commercial casinos, Native American casinos, manufacturers and more.
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Can't attend in person? Purchase the new iGaming Virtual Ticket
Created in partnership with leading universities and gaming organizations, this special Monday program offers attendees the opportunity to learn important fundamentals from respected professors at these higher education institutions. This program is specifically designed for those who have entered the gaming industry without a formal education in casino operations. Rising managers will find particular interest in its strong hospitality focus.
This full day of learning for casino security and surveillance professionals was specifically designed to address the growing demand for access to the latest information on major incidents within a casino property and cutting-edge surveillance techniques.
Chances are your casino is now knee deep in social media. You have tens of thousands of fans, perhaps many more. You've got You Tube channels, Facebook pages and Twitter followings. You've experimented with Four Square, Pinterest and Groupon. Each year you are spending more and more precious marketing dollars and valuable time implementing these initiatives. The options and possibilities seem endless. This year's Social Media Boot Camp is designed to help you focus your efforts and align your social media strategies to meet real business objectives. Learn how to keep the big picture in mind while still keeping track of the details. Hear from casino social media strategists who are leading the industry with innovative ideas that will inspire and challenge you.
NCRG Conference on Gambling and Addiction
Exploring New Trends in Recovery, Research and Responsible Gaming
September 30 - October 2, 2012
A redefinition of recovery, health care reform, an emerging minority population, new treatment
approaches, the growth of online gambling – these trends directly impact the way we treat, prevent
and study gambling disorders and responsible gaming. The evolving landscape makes this an
exciting time and challenging for clinicians, public health workers, researchers, regulators and
the gaming industry worldwide.
The 2012 NCRG Conference on Gambling and Addiction will examine these topics by translating
the most up-to-date research into practical applications for prevention, recovery, research and
responsible gaming. Conference sessions will address the latest changes in health care delivery
systems, the science of recovery, the use of brief interventions, the impact of Internet gambling,
public and private funding issues, ways to serve the cultural needs of minority populations and more.
Visit www.ncrg.org/conference for full program details and speaker information.
Purchase the 5-Day Super Pass to make sure that you have access to all three days
of the NCRG Conference on Gambling and Addiction.
Copyright © 2013 Global Gaming Expo (G2E), and the American Gaming Association.