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  • Age is Just a Number: Behavioral Player Segmentation

    10-05-2017, 10:15 AM - 11:15 AM, Veronese 2405

    Which is more valuable: psychographics or demographics? They each have value, and the smart marketer will understand them both. Simply put, psychographics evalu...

    • Language: English

  • Casino Tomorrowland: New Products and Environments for Today's Player

    10-03-2017, 3:30 PM - 4:30 PM, Titian 2203

    This session is your blueprint to the future. In it, you’ll hear what the floorplan of the future looks like, and why you should be incorporating these sure-fir...

    • Language: English

  • Curate and Customize: Designing Player Experiences That Keep Them Engaged

    10-03-2017, 11:00 AM - 12:00 PM, Titian 2203

    Today’s consumers crave experiences in every aspect of their lives. And if it’s a unique experience, they’re willing to pay for it. Learn how to build experienc...

    • Language: English

  • Data-Driven Design: Player Profiles and Their Impact on Gameplay

    10-03-2017, 2:00 PM - 3:00 PM, Titian 2203

    Creating a successful game is the end goal of every designer. Of course, success hinges on how the game is received by the player. If a player is entertained, i...

    • Language: English

  • One Game, Many Devices: How an Omni-Channel Experience Can Boost Business

    10-04-2017, 10:30 AM - 11:30 AM, Titian 2203

    Today’s players have an expectation of consuming content how they want, when they want. To meet this demand, game developers, operators and marketers have shift...

    • Language: English

  • Riding the ETG Wave: A New Generation of Games for a Changing Floor

    10-04-2017, 3:00 PM - 4:00 PM, Titian 2203

    Coined as one of the hottest growing segments in gaming, Electronic Table Games (ETGs) are a trending category in markets around the world. New game types, hybr...

    • Language: English

  • The 21st Century Casino: Skill-based Gaming Innovations

    10-04-2017, 1:30 PM - 2:30 PM, Titian 2203

    From buzzworthy concept to field trial to install in lounge-type spaces and everything in between, skill games have quickly taken the industry by storm, bridgin...

    • Language: English

  • Trending Tech: AI, VR and New Developments in Casino Games Design

    10-05-2017, 11:30 AM - 12:30 PM, Titian 2405

    One of the big draws of G2E is the ability to see, touch and feel new technology. From 3D and 4D, to VR applications and robotics, these product and prototypes ...

    • Language: English