Contributor Profile

Alex Rodriguez

Job TitleVice President of Slots

Company NamePechanga Resort & Casino

Conference Sessions

  • CASE STUDY: The Hidden Value of Secondary Play On The Casino Floor

    October 15, 2019, 3:00 PM - 3:45 PM, Titian 2301

    Captured in the details of player data and market research is a road map to the potential spend of a patron. A player who, in their stay, can be enticed to gene...

    • Language: English

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