Keynote: The Age of Disruption: Everything Has Changed and Nothing is Different

Keynote: The Age of Disruption: Everything Has Changed and Nothing is Different

October 15, 2019, 9:00 AM - 10:00 AM

Special Events Stage
Language:
English
We're in the age of disruption. Today's gaming climate is changing at an unprecedented rate. Every week, it seems there is a new strategy, social media site or technology that is a "must use" or a "game-changer". What we lose in this endless quest for the next bright shiny business object is that at the core of business while everything has changed, nothing is different. Trust, connection, consistency and service will always beat bright and shiny. In this keynote, Scott will walk the audience through strategies and future-forward insights both from a business leadership angle, but also his own experiences as a long-time player of both online and in-person gaming. From what drives players (and why he's switched casino brand loyalty twice in recent years) to what will be disrupted next, this session is sure to raise some eyebrows.

Contributors

  • Scott Stratten

    Speaker

    President

    UnMarketing

    Scott Stratten is the President of UnMarketing. He has written five best-selling business books and was formerly a music industry marketer, National...

Program Type

  1. Program Type
    Keynote

Categories

  1. Track
    Keynote

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.