Human Interaction vs. Automation: When is Self-Service Bad Service?

Human Interaction vs. Automation: When is Self-Service Bad Service?

October 15, 2019, 11:00 AM - 12:00 PM

Veronese 2406
Language:
English
Many of us believe that automation is more convenient and cost efficient. AND...Many of us believe that human interaction is an essential component of excellent customer service. Join us for an interactive debate from both sides to determine when it is appropriate for each approach. Topics to debate: Improved overall guest experience, Increased revenue, Convenience or frustration, Are we creating new jobs or displacing jobs? Does it matter how old our customers are? Learn how each approach affects the casino operation: Player's Club, Food & Beverage, Front Desk, Parking & Valet, Casino Cage, Retail & Entertainment.

Contributors

  • Luigi Mastropietro

    Moderator

    VP Relationship Marketing

    Everi

    Luigi Mastropietro is currently the VP of Relationship Marketing for Everi (formerly Global Cash Access), (NYSE: EVRI), headquartered in Las Vegas,...

  • Linda Gordon

    Speaker

    Director of Gaming Client Development

    SCA Gaming

    Linda Gordon is a highly regarded, subject-matter-expert in the gaming industry. During her 15 years with SCA Gaming, Linda has educated and helped...

  • Julie Hall

    Speaker

    Director of Player Development

    Golden Nugget Las Vegas

    Over 35 years in the gaming business holding a variety of positions on the Casino Marketing Side from Director of Marketing, Director of Special...

  • Scotty Rutledge

    Speaker

    CMO

    Marnell Gaming

Program Type

  1. Program Type
    Workshop

Categories

  1. Track
    Optimizing Gaming Operations

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.